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How ACHS Helped Shannon Launch Vines & Vitality

Shannon Carlson

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An Education That Suited Her Life

When Shannon Carlson began her journey into holistic health, she was looking for more than just a degree—she wanted a path that aligned with her values and passion for natural wellness. That’s what led her to the American College of Healthcare Sciences (ACHS). ACHS offered the flexibility Shannon needed and the depth of knowledge she was seeking. She decided to enroll in the Graduate Certificate in Herbal Medicine program. Through her studies, she discovered the remarkable power of herbs and their ability to support the body and mind, knowledge that became the foundation of her business, Vines & Vitality.

Vines & Vitality: A Labor of Love

Vines & Vitality LogoVines & Vitality is Shannon’s labor of love—a wellness brand offering handcrafted herbal tea blends made from 100% organic ingredients, natural hygiene products like deodorant and body scrubs, and hand-drawn stickers designed by her partner. Each product is thoughtfully created and packaged using 100% compostable and biodegradable materials, reflecting Shannon’s deep commitment to sustainability and earth-conscious living.

Blending Creativity with Research

Shannon Carlson at her Vines & Vitality Booth at an outdoor marketWhat makes Vines & Vitality unique is its blend of creativity and research-backed wellness. Shannon is passionate about mental health, and that passion shines through in every aspect of her business. Each ingredient is chosen with care and supported by extensive clinical research, allowing customers to feel informed and empowered in their wellness choices.

Advice for Aspiring Holistic Entrepreneurs

For those looking to start their own holistic business, Shannon encourages taking full advantage of ACHS’s resources. She recommends using ACHS’s business plan templates, seeking advice from supportive faculty, and diving into the school’s wealth of online and textbook resources. She also emphasizes the importance of testing every product personally, keeping a detailed list of expenses, and getting involved in local fairs and farmers’ markets to connect with the community.

Thanks to her education and experience at ACHS, Shannon was able to turn her vision into reality. Vines & Vitality now stands as a testament to what’s possible when passion, knowledge, and creativity come together in service of holistic wellness.

Interested in getting your wellness business off the ground but not sure where to start? The ACHS Wellness Business Operations Specialist (WBOS)™ micro-credential can help! This self-paced, 6-course program is designed to equip you with essential skills for success in the dynamic wellness industry. Enroll today or request more information!

Felicia Royce, BS, MS, LMT
Felicia Royce, BS, MS, LMT

Felicia brings over 15 years of leadership experience in higher education, with expertise in admissions, financial aid, career services, and coaching. She holds an MS in Psychology, a BS in Human Services, and a Certificate in Massage Therapy, and currently serves as Director of Career Services at ACHS, where she helps students turn their passion for holistic health into meaningful careers.

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