This course provides students with a comprehensive foundation in community and public health program planning, implementation, and evaluation. Students will examine the principles, models, theories, and evidence-based strategies for designing health promotion programs that address community health needs and reduce health disparities among diverse populations. Emphasis is placed on culturally responsive planning, community engagement, health behavior theory, social determinants of health, intervention design, implementation management, budgeting, coalition-building, advocacy, and program evaluation.
Using an applied course project developed throughout the course, students will conduct needs assessments, select planning models, create measurable goals and objectives, design interventions and logic models, develop implementation and budget plans, and construct evaluation and dissemination strategies. You will also explore ethical, legal, and equity considerations in community and public health practice while strengthening skills in communication, collaboration, critical analysis, and evidence-based decision-making.
This course provides practical experiences in community health assessment, program planning, intervention development, implementation management, community engagement, partnership development, advocacy, and evaluation processes used in community and public health settings. Students will develop competencies in applying evidence-based and culturally responsive strategies to improve population health outcomes across diverse communities.
Create a 30-minute recorded “teaching” presentation (either audio or video) based on a relevant health topic
Explore community health events in your community
Learn to develop marketing materials such as flyers, brochures, and newsletters
Explain the historical foundations and core principles of community and public health program planning, implementation, and evaluation.
Apply systematic health program planning models (e.g., PRECEDE-PROCEED, MAPP, Intervention Mapping) to design culturally responsive health promotion programs.
Conduct a comprehensive needs assessment using valid and reliable data collection methods to identify priority health issues and target population needs.
Develop clear program mission statements, goals, and SMART objectives aligned with national health priorities, including Healthy People 2030.
Select and apply appropriate health behavior theories and conceptual frameworks to inform evidence-based intervention design.
Design multi-component intervention strategies that integrate social marketing principles, health literacy, and health equity considerations.
Construct a logic model and implementation action plan that articulates program inputs, activities, outputs, and expected outcomes.
Develop a comprehensive program evaluation plan incorporating formative, process, and summative evaluation strategies with appropriate study designs and data analysis methods.
Synthesize program planning components into a professional community health program proposal suitable for real-world implementation.
Required Course Pack:
Required Textbooks:
View the required textbooks for this class, including ISBN, edition, and retail price, by visiting our Required Textbooks page.
Total Course Price:
View the total course price including tuition, fees, course materials, and shipping online here.
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