Portland, OR—January 30, 2025—The global wellness industry is entering a defining era. Valued at $6.3 trillion in 2023 and projected to reach $9.4 trillion by 2028, integrative health has moved from a niche interest to a core driver of workforce strategy, healthcare innovation, and education planning.
According to Integrative Health Outlook 2026: Insights & Opportunities Shaping the Future of Wellness Work, a new white paper from the American College of Healthcare Sciences (ACHS), the next two years will mark a turning point for how employers, educators, and practitioners approach wellbeing.
The report is based on insights shared during the 2025 ACHS Employer Summit, a virtual event held on October 16, 2025, that convened leaders from integrative health, wellness, nutrition, sustainability, digital health, and diagnostics. Panelists explored emerging workforce trends, hiring priorities, and the evolving demands placed on wellness-related professions, offering a real-time look at where the industry is headed in 2026 and beyond.
Wellness as a Business Strategy
Across sectors, employers are redefining wellness as a strategic investment rather than a perk. Organizations that prioritize whole-person wellbeing report 55% lower turnover, 31% higher productivity, and significantly stronger employee loyalty, according to Global Wellness Institute data cited in the report.
Key Wellness Industry Trends for 2026
Insights from summit employers point to several defining trends shaping the future of wellness work:
- Preventive and Functional Care as the Norm
The industry is shifting away from reactive, symptom-based care toward functional, preventive, and longevity-focused models. Nutrition, gut and microbiome health, stress management, sleep science, and brain health are becoming foundational components of care. - Personalized Wellness Powered by Data
Employers increasingly expect practitioners to work with biomarkers, functional labs, and precision assessments to create personalized protocols. Data-informed care is moving from “innovative” to essential. - Technology as a Force Multiplier
AI, telehealth, wearables, and digital platforms are now standard tools—but not replacements for practitioners. Employers emphasized hybrid models that combine digital efficiency with empathy-based, human-centered care. - Hybrid and Portfolio Careers
Wellness careers are becoming more flexible and non-linear. Employers reported growing use of remote, hybrid, fractional, and contract roles, while practitioners increasingly blend employment, private practice, consulting, and entrepreneurship. - Sustainability and Regulation as Core Competencies
Climate impacts, supply chain disruptions, and increased regulatory oversight are shaping daily operations. Regulatory literacy, quality systems, and sustainability awareness are now career-critical skills.
Skills Employers Want in 2026
Across all employer responses, one message was clear: successful wellness professionals must bring blended skill sets. In addition to clinical expertise, employers prioritize digital and AI fluency, research literacy, communication skills, and an understanding of business and compliance realities.
Hands-on experience—through internships, real-world projects, and applied learning—was repeatedly cited as essential for career readiness.
Informing Education and Workforce Preparation
ACHS plays a central role in translating these insights into action. The summit findings directly inform curriculum planning, micro-credential development, and experiential learning opportunities, ensuring graduates are prepared for real-world employer needs.
“Wellness is no longer a side conversation in healthcare or in the workplace, it’s the infrastructure shaping the next generation of work.” — Ilana Rose Frigaard, COO, ACHS
To explore these workforce trends and employer insights in greater depth, download the full Integrative Health Outlook 2026: Insights & Opportunities Shaping the Future of Wellness Work white paper.
About ACHS
Founded in 1978, the American College of Healthcare Sciences (ACHS) is an accredited, online institution specializing in integrative health and wellness education. ACHS offers certificate, diploma, undergraduate, and graduate degree programs in areas such as herbal medicine, aromatherapy, holistic nutrition, integrative health sciences, and wellness coaching. With a commitment to sustainability, global service, and evidence-based practice, ACHS empowers students worldwide to transform their communities and the healthcare landscape through the principles of holistic health. Learn more at achs.edu.